Proof of Concept: customer value creation through digital acceleration

Change mindset and development of digital capabilities of local markets to maximise value delivery to parents at the moments that matter in their 1,000 days journey.




Over 250 business critical opportunities prioritised in 3 key markets.

In 4 months.

Uplift in yearly net sales & optimisation in marketing investments, mindset shift and green light for global roll-out of the concept.

Value-based and measurable concept and program set of consisting of a multi-tiered onboarding strategic business program (e.g. business case development, workshops, new way of working & governance, capability development and technology change).